Forms, ads, calls, chat — captured, enriched, scored, deduped, and dropped on the right rep's plate before the lead's coffee gets cold. Sub-60-second median. No more leads dying in shared inboxes.
If your sales team has felt any of these, you're not alone. They're the three failure modes we see most.
Three reps think 'someone else is on it'. By Friday the lead is cold and on a competitor's call. The CRM shows nothing. Nobody owns it because nobody owns it.
Your top-tier prospect lands with a junior rep because round-robin doesn't know about deal size. The sale you should have won closes elsewhere — and your team blames the lead.
You promise '24-hour response.' Reality: median first-touch is 6.4 hours, with 18% breaching entirely. Nobody owns it because nobody can see it.
A real lead arriving from a webform, lightly anonymised. Six seconds from submission to assigned, with a complete enriched profile. One lead, seven systems updated, zero humans involved.
From jane.k@hexagrid.com on /pricing page. Initial fields: name, email, company, role, "what brings you here?"
Deliverable. Corporate domain confirmed. Not on any blocklist or bot honeypot. Real human, real address.
Hexagrid Industries · B2B SaaS company, 50–200 staff, headquartered in Toronto. Recently raised $24M Series B (Sept 2024). Jane is VP of Operations — confirmed on LinkedIn.
Public signals show they run Stripe, Segment, HubSpot, Slack, and Notion — all integrations we support natively. High alignment with our solution profile.
Custom model trained on your closed-won data places this lead at 87/100 — A-tier. Top 9% of all inbound leads in the past 90 days. Conversion probability: ~24%.
Assigned to Mira K. — owns West Coast SaaS deals over $25k ARR. Current load: 12 active leads (under cap of 20). Hexagrid's recent funding suggests deal size in this rep's strike zone.
Mira notified in #sales-inbound with full enriched context, recommended talking points, and a one-click "claim" button. CRM record created with all fields populated.
Six things you get with every lead-routing engagement. Codified rules, real enrichment, monitored SLAs.
Webforms, paid ads, calls, chat, email replies, partner referrals, manual outreach — all funnel into one normalised lead pipeline before anything else happens.
Email parsed, company size, industry, role, tech stack, fundraising stage — appended automatically before the lead lands in the CRM. Reps see the full picture, not a blank card.
Custom model trained on your closed-won data — not vendor defaults. Surfaces the 20% of leads that drive 80% of revenue. Score reasoning visible per lead.
Route by territory, deal size, source, vertical, language, current rep load, or whatever combination matters in your business. We codify your unwritten rules so the system enforces them.
Real-time dashboard of first-touch times. Slack alerts when a lead has been sitting unowned. Manager visibility without micromanagement.
The same person fills out three forms? They're a single lead, with full source attribution. No more double-tapping prospects with conflicting messages.
Form, ad, chat, voice, partner — all unified into one stream. No source missed, no duplicates created.
Real-time data layer (Clearbit, Apollo, ZoomInfo) + custom scoring model trained on your historical wins.
Right rep, right context, under 60 seconds. Routing logic encodes your territory, vertical, and size rules.
From source to closed-won, attributed. Every lead's journey visible: who touched it, when, what came of it.
A live dashboard your sales manager pulls up first thing each morning. Live lead flow, SLA breach alerts, source attribution, rep leaderboard. Nobody asks "where are the leads?" anymore.
All channels normalised into one stream. New source? Added in days, not weeks.
We build on tools you already trust. Nothing locks you in. The scoring model lives in your CRM as scores; the workflows live in your repos.
Lead-to-CRM time at one regional travel platform. Affiliate program leads went from a 4-hour SLA to under 3 minutes, end-to-end. Same staff, four times the throughput. Zero leads lost in the queue.
The receptionist takes the call; this gets the lead into the routing pipeline with all the enrichment context already attached. Voice → CRM in seconds, not hours.
Once a lead is routed and scored, the outbound system knows whether to send the high-touch sequence or the self-serve path. The score becomes the ammunition for personalisation.
Pipeline health, source attribution, SLA compliance, conversion by score-tier — pulled live from the routing system, written into your weekly Monday-morning digest.
The free audit includes a live look at your inbound pipeline. We'll map where your leads come from, where they get stuck, and what would happen with the routing layer in place.
Book the audit →